Mauro Ravizza Krieger and his team of professionals decide to use their expertise and passion for fashion, design and trends in a new project: MRK Coolhunting.
The international consulting experience in the field of luxury goods, gained in more than fifteen years of work, is put at the service of the future.
The analysis and the investigation of the social dynamics of determination the new tastes become the new way to find out in advance what will be the lifestyle and market trends.
MRK Coolhunting intends to follow the mind of the consumer and its changes, placing him at the center of attention as an indicator of emerging needs.
The goal becomes to use things from daily life as a tool for the planning of the fashion world.